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Study: Organic Search Drives 51% Of Traffic, Social Only 5%

Search Engine OptimizationAfter analyzing “billions of pieces” of content, content marketing firm BrightEdge claims organic search is the primary driver of website traffic to business sites, while social barely generates a blip on the traffic radar.

The BrightEdge study found organic search drives 51 percent of all visitors to B2B and B2C websites, trumping all other non-organic search channels, including paid search (10%) and social (5%).

Traffic Sources:

BrightEdge traffic studyBrightEdge went beyond breaking down traffic sources to examine how traffic is distributed by industry.

According to the study, organic search traffic accounted for 73 percent of all traffic to business services site, more than a 20 percent jump from the 51 percent when evaluating organic search across all sites.

The business services sector also received the least amount of traffic from display, email and referred compared to the other industries, gaining less than 20 percent of its traffic from the three sources combined.

Source: Search Engine Land

Filed Under: News, SEM

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Testimonials

Omar Arcia

"My experience with the staff at Cyberbox has been nothing short of phenomenal. Their creativity, responsiveness and knowledge of website design and search engine optimization has been second to none. The referrals we have received through the website designed by Cyberbox has tripled over the last year. I give Cyberbox my full and absolute recommendation to anyone looking for a website design, hosting and search optimization firm."

www.arcialawfirm.com

Arcia Law Firm Pembroke Pines, Florida

Luisa Liccardo

It is hard to find companies that truly care about their clients' needs, but CyberBox is one of them.  William, its founder, is knowledgeable, professional, and a very hard worker. When working towards fulfilling our company's web site needs, he put forth both a patient and a didactic approach. Most importantly, he truly loves what he does, as just everyone in his team does. Thanks for your help! Luisa Liccardo-Ortiz, Tres Leches Factory and beyond. 

www.3lechesfactory.com

Tres Leches Factory and beyond Doral, Florida

Edgar Gunness

Cyberbox is a great agency, they have successfully developed several SEO marketing plans for our company that have resulted in increased revenue.

www.peoplestrustinsurance.com

People's Trust Insurance Deerfield Beach, Florida

Mark Bockstein

Our site is great, these guys did it faster and with a very professional look. The attention was great.
www.bockstein.net

Mark Bockstein Plantation, Florida

Charlie Martinez

"Mr. Wolf (Cyberbox's Founder) is a true professional. He met all of the firm's deadlines and his work is excellent. We have received a lot of positive feedback from our clients. I would highly recommend him".

www.charliemartinezpa.com

Charlie Martinez PA Miami Lakes, Florida

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Founded in 1996 Cyberbox is a full-service Web interactive agency. We offer creative and functional website designs, web-enabled applications, shopping carts, e-commerce solutions, … more...

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